Toyota Debuts New Software-Driven RAV4

Toyota has officially unveiled its revamped RAV4, marking a bold shift towards software-defined vehicles.

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[{"selector":"#anim-335d9b9c-7e18-4adc-b0aa-dfe80c7cf97c [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(13.608920003872594%, 4.617089103674813%) scale(1.381679389312977)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-d98d33ab-f9c7-421c-83a9-a1b3a4441e61","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-af4e62c7-1dc1-4d36-9423-2e56f156ea54","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Since its debut in 1994, the Toyota RAV4 has cemented itself as one of the most successful and best-selling compact SUVs globally.

[{"selector":"#anim-cd9e16ef-841f-4294-afb4-f07c3d799441 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-20.05714291347533%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-3a6e4aa2-0453-4e69-8671-e532d8fcad33","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-9dff5ee7-d66d-4851-b7c3-33277affec0a","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] The 2025 RAV4 will be launched across key global markets—including North America, Japan, and Europe—by the end of Toyota’s fiscal year in March 2026.

[{"selector":"#anim-0ff3bb6a-4665-4a36-9d8a-385311c03807 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(-3.214285723313349%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-3c5a9d0c-fa36-4a5c-a523-bdb8438d294b","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-a28a56ec-1dbc-4e44-8597-ef64b266a9fa","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Toyota continues to offer its hallmark hybrid powertrains, including a refined version of the 2.5-liter Atkinson-cycle engine paired with an electric motor.

[{"selector":"#anim-ac13ea04-8e62-4612-9238-2704381cd16f [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(17.61428576375718%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-4e20383d-be50-4663-8a96-b734c66d5deb","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-f1ea4d13-1683-4105-b745-97037f133bbf","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] The 2025 RAV4 adopts a more aerodynamic and aggressive design, with sculpted body lines, a bolder front grille, and modern LED lighting.

[{"selector":"#anim-9936276c-ab6c-4932-8968-d6d2edbdef7b [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(20.952566969685254%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-eb14c1f9-1dcd-4dcb-b78b-1912a3564894","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cba00d06-0734-4438-84f8-3d92adc2d7c5","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] Toyota has confirmed that the sixth-generation RAV4 will launch in North America, Japan, and Europe by March 2026.

[{"selector":"#anim-70193bf2-c2f5-46ea-b991-3749fdd17687 [data-leaf-element=\"true\"]","keyframes":{"transform":["translate(5.783859015139367%, 0%) scale(1.5)","translate(0%, 0%) scale(1)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(.3,0,.55,1)","fill":"forwards"}] [{"selector":"#anim-82398317-8319-48b9-b9f4-efb3ae50f424","keyframes":{"opacity":[0,1]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5096e4c6-22da-4dc2-a518-d9cae879ac68","keyframes":{"transform":["translate3d(-100%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":2000,"easing":"cubic-bezier(0.2, 0.6, 0.0, 1)","fill":"both"}] The debut of the sixth-generation Toyota RAV4 marks a pivotal shift in the company’s global strategy and product development. Learn more